Whole Foods Market Dadeland

I was involved in one of my most memorable store openings during my career at Whole Foods Market. Collaborating with a talented team of Muli-Store Metro Artists, from across the state, alongside the store artist under my supervision, we successfully executed all the signage necessary for the grand opening of the Dadeland location.

The project involved various responsibilities, spanning the entire spectrum of the creative process, from initial conceptualization to final production. Working closely with the Marketing team, we meticulously crafted compelling designs and hand-rendered chalkboards that aligned with the brand's vision and effectively communicated vital messages to customers.

The collaboration and collective expertise demonstrated by the team throughout all phases of the project were instrumental in its success. By leveraging our diverse skill sets and working cohesively, we delivered a comprehensive and cohesive signage package that enhanced the store opening experience and left a lasting impression on customers.

Special thanks to Merge Studios for this video.