Whole Foods Market University Station
In preparation for the store opening in Sarasota, FL, I collaborated closely with the Multi-Store Metro Artist and Marketing team to meticulously execute all the necessary signage. This encompassed various elements, such as hand-drawn chalkboards, digital menus, and different print and digital media assets. As a cohesive team, we assumed collective responsibility for every project phase, from initial conceptualization to the final stages of production.
By working in tandem, we ensured that each aspect of the signage aligned seamlessly with the store's brand identity and objectives. Through careful planning and creative coordination, we crafted visually captivating signage.